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According to Forbes, Travis Scott made $20 million with his McDonald’s partnership. He is also reportedly set to make over $100 million in 2020, Forbes reports.
Featured in Forbes’ ‘30 Under 30,’ it is very clear that Travis Scott is the new goal, when it comes to gaining and keeping those corporate endorsements.
With partnerships like Nike, Playstation, McDonald’s, and Fortnite, it’s not hard to imagine why the 28-year-old is a millionaire.
In the Forbes feature, it is said that Travis Scott bagged $20 million with his McDonald’s partnership. Of that $20 million, it is stated $5 million came from the standard endorsement contract and $15 million came from merchandise. It’s also reported that Travis negotiated his way right into those coins, as he gained full rights and developed ideas for the merchandise.
Forbes also reported that Travis Scott earns about $10 million annually from his Nike endorsement.
“Scott probably earns about $10 million a year or so from his Nike deal, but that figure belies its true worth. His shoes’ popularity has granted him tastemaker status. That, in turn, has led to more deals—and, most significantly, the standing to change the rules of celebrity sponsorships.”
With his endorsements, it’s not hard to see how Travis Scott could be earning over $100 million this year.
Featured in Forbes’ ‘30 Under 30,’ it is very clear that Travis Scott is the new goal when it comes to gaining and keeping those corporate endorsements. from the standard endorsement contract and $15 million came from the merchandise. It’s also reported that Travis negotiated his way right into those coins, as he gained full rights and developed ideas for the merchandise.